Book Review: Covet the Comeback by Christos Garkinos
Quick Take:
Covet the Comeback is a raw, unfiltered memoir of ambition, addiction, and ultimate reinvention. Christos Garkinos, the son of Greek immigrants from Detroit, built a luxury fashion empire, lost it all, and then came back stronger—proving that resilience is the ultimate luxury.
The Big Idea:
No matter how high you climb or how hard you fall, there’s always a way back—and you can do it with style. Garkinos shows us that success isn’t linear; it’s about how you recover from your setbacks.
Key Takeaways:
- Reinvention is Possible: Garkinos’ pivot during the pandemic led to Covet by Christos, a $100M luxury live-streaming platform.
- The Cost of Success: Behind the glitz of Bravo TV and HSN were battles with addiction and financial ruin.
- Sobriety and Clarity: His comeback wasn’t just about business—it was about reclaiming his life.
Who Should Read It:
Aspiring entrepreneurs, fashion enthusiasts, and anyone needing a reminder that falling down isn’t the end of the story. This book is a masterclass in resilience, business savvy, and personal growth. Covet the Comeback isn’t just a fashion memoir; it’s a deeply personal story of failure and recovery that offers valuable lessons for anyone in business or life.
About the Author:
Christos Garkinos is a fashion entrepreneur, social commerce innovator, and television personality. From Virgin Megastores to pioneering luxury resale, his journey is as dynamic as his designs. He lives in Los Angeles with his husband, Rolland.
Have you read Covet the Comeback?
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